It’s no secret that Creative Technology (CT) has historically been known as a video specialist. However, as we discovered at the recent CONNECTME24 event at the company’s brand-new Dubai facility, CT has made huge strides in building out its other departments to become a true 360° supplier. One aspect of this development that has garnered particular attention recently is the Lighting department, which has been the beneficiary of massive investment in both people and equipment.
“Creative Technology’s Lighting division was a planned expansion, tailored to advance our regional goals and deepen our commitment to clients,” stated Managing Director, Andy Reardon. “For years, we’ve had requests from clients who need professional lighting services that integrate seamlessly with their projects. Recognising this demand, I felt the timing was right to establish a dedicated division capable of not just meeting but exceeding these expectations.”
Leading the department is Head of Lighting – and TPiMEA Awards 2024 Lighting Designer of the Year – Sam Connolly. “At Creative Technology, we are proud to announce a significant investment in the latest lighting technology, underscoring our commitment to innovation and excellence in the region,” he commented. “This large investment has resulted in the addition of 2,000 fixtures from some of the most respected brands in the industry, including Ayrton, Astera, Chauvet, Cameo, Elation, GLP, and Robe. These new tools are not just additions to our inventory – they represent a strategic enhancement of our capabilities, designed to meet the evolving needs of our clients and the increasingly complex demands of modern event production.” Among the standout fixtures in this investment are the Ayrton Rivale Profile and Rivale Wash, both of which are set to become cornerstone tools in CT’s lighting arsenal. The company has also invested in the Ayrton Cobra, Elation Pulse Panel FX, GLP JDC2 IP, Robe iFORTE and iBolt as well as significantly expanding its wireless and battery-powered solutions with additional Astera Titan Tubes and AX5 TriplePars. These advanced fixtures are supported by an expanded inventory of MA Lighting grandMA3 consoles, now totaling 13 different versions.
“This comprehensive investment not only enhances our operational flexibility but also reinforces our reputation as the go-to provider for innovative lighting solutions in the region,” Connolly stated. “By integrating these state-of-the-art fixtures into our operations, Creative Technology is well-positioned to deliver extraordinary experiences and meet the highest expectations of our clients in 2025 and beyond.” The investment isn’t limited to fixtures and control, with the company also boosting its networking capabilities significantly. “Our recent investment in the Luminex LumiNode 12, LumiSplit 2.10, and GigaCore 20t pushes our stock over 100 units, reflecting our dedication to reliability and performance,” Connolly noted. “We’re also thrilled to announce a major investment in distribution boxes from INDU-ELECTRIC.”
