In 2021, the Nordic region’s largest UEFA-approved perimeter system was installed at Friends arena in Stockholm. The perimeter system, ie the screen that shows advertising around the pitch, has been used at the Swedish national team’s games, AIK’s games and at international championships. The system has a very high brightness and an extra high refresh rate which minimizes flicker in the TV picture and gives a crystal clear advertisement. The system has been much appreciated by both advertisers and game organizers and further installation in Swedish arenas are already in the pipeline.
Photo credit: Creative Technology
